Creative Marketing Leader Driving Impact Through Design, Events, and Communication 

Jasmine S. Watson

I’m Jasmine Watson, a marketing leader and creative strategist who brings together people, processes, and pixels to tell stories that stick. 

My work thrives at the intersection of creativity and strategy, where brand identity isn’t just about colors and logos, but experiences that connect. With a sociology and digital media design background, and now pursuing my MBA in project management, I bring a multidisciplinary, people-first approach to every client and campaign.

Whether managing a solo rollout or leading a whole creative team, I bridge big-picture vision and pixel-perfect delivery, guiding concepts through strategy, execution, and results. 

More Than a Creative — I’m the Anchor to Your Vision.

Having worked on 50+ clients served in nonprofit, hemp, education, and real estate sectors

  • Led or supported events for Essence Festival, Jazz Fest, Jubilee Academies, Magdalena House, and more.

  • Provided creative direction to many

  • 30+ websites designed, written, and SEO-optimized

Skills

    • Web Design

    • Web Page Optimization

    • Landing Page Design

    • Ecommerce Integration

    • SEO Best Practices

    • UI/UX

    • Content Creation

    • Word Press

    • Squarespace

    • Shopify

    • Wix

    • Weebly

    • Webflow

    • Square

    • Adobe Photoshop

    • Adobe Illustrator

    • Canva

    • Logo Design

    • Product Design for Print

    • Photography

    • Video Editing

    • Email Marketing

    • Social Media Automation

    • Copywriting

    • Portfolio Management

    • CRM Management

    • SEO Best Practices description

Expertise

    • Project Management

    • Process Improvements

    • Team Building

    • Event Planning

    • Relationship Management

    • Account Management

    • Decision-Making

    • Critical Thinking

    • Customer Engagement

    • B2B and B2C Marketing

    • Marketing Automation

    • Meta Ads

    • Google Analytics

    • Metrics Analysis

    • Market Research

    • Problem Solving

    • Creative Strategy

    • Art Direction

    • Advertising Campaigns

    • Concept Development

    • Branding

IMPAct

  • Who consistently delivers quantifiable value by leveraging emerging technology and business insights to optimize value and remain relevant in the marketplace.

  • And a contemporary approach to solving diverse business problems through innovation, scalability, and reliability.

  • Who is highly skilled at building stakeholder relationships, managing change, creating measurable procedures, and counseling/developing individuals and teams. 

why partner with Jasmine?

Over the past decade, I’ve brought bold, customer-centered campaigns to life for nonprofits, hemp brands, real estate teams, influencers, and live event organizers.

MBA CAndidate with Industry certifications

Adobe -Canva -Google

30 + websites Launched

With 50+ clients served

I specialize in building work that doesn’t just look good it works beautifully.  From brand launches to content systems, I craft visual experiences that bridge the gap between strategy and design, grounded in results and rooted in purpose.